Team
We've spent decades inside media, technology, and private equity. We built Atocha because we saw the problem from every angle — and knew it could be fixed.
Co-Founder & Commercial
15+ years in digital media, ad-tech, and data-driven marketing across MENA, Europe, and APAC. Deep expertise in disrupting traditional business models and building technology-led solutions for complex markets. Thought leader on marketing accountability and brand strategy.
LinkedIn →Co-Founder & Platform
Veteran of digital video innovation — built mobile-first advertising products at Smartclip before YouTube launched its first ad format. Former President Global at Channel Factory. Deep expertise across digital, OTT, and broadcast TV ecosystems. Passionate about using technology to improve the health of digital advertising.
LinkedIn →Co-Founder & Technology
Seasoned technology leader with deep expertise in programmatic advertising infrastructure, media supply chain optimization, and AI-driven performance systems. Built and scaled platforms managing significant enterprise media spend across multiple markets.
LinkedIn →Our Mission
Every company deserves to know if their marketing investment is working. We exist to answer that question — with data, with transparency, and with a guarantee.
We're always looking for talented people who want to fix marketing.
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